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Topia!: Society: Issues: Business: Advertising: Political Advertising (6)
See Also:
The political advertising war of 1996 - Article from The Freedom Forum First Amendment Center, Nashville, Tenn., looks at extensive use of TV ads during the 1996 campaign. Effectiveness of negative political advertising - Research paper indicating that poorer and younger voters are more receptive to negative ads than older and wealthier voters. Channeling influence - The critical role of television in political campaigns. How broadcasters are profiting from campaign ads. From Common Cause. Tired of negative political campaigns? - Here's what you can do. Tips from the League of Women Voters. Issue Advertising 1999-2000 - Issue ad spending is setting a record pace so far in the 1999-2000 election season, with more than $114 million already spent or committed. That is nearly as much as was spent on issue advertising in the entire 1995-1996 presidential cycle. Findings from a study conducted by the Annenberg Public Policy Center.
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