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Topia!: Business: Marketing and Advertising: Advertising: Resources (16)
Online Ads Discussion List - Focuses on professional discussion of online advertising strategies, results, studies, tools, and media coverage. The list also welcomes discussion on the related topics of online promotion and public relations. Institute of Advertising Practitioners in Ireland - Represents the Irish advertising industry, IAPI features advertising news & issues, research & data archives, technical data, careers advice, and pan-European level information. Advertising Educational Foundation - Provides articles aimed at improving the perception and understanding of the social, historical, cultural and economic role of advertising. ADSlogans Unlimited - Database of advertising slogans, straplines, and taglines. Xtreme Register - Archive and database of global television and UK press advertising. Gaslight Advertising Archives - Authentic, old print advertising. Original ads categorized by companies. Products and subjects going back to the 1880's. Key Findings - Marketing research information for the advertising industry. Topics include startegy research, focus groups, campaign appraisal, impact and effectiveness, brand development, package design, and market analysis. BrandWeek.com - A comprehensive resource featuring news and information on recent developments in the world of brand advertising and management. AdAge.com - A definitive general collection of news and analysis regarding goings-on in the world of advertising. Ad-freaks - Offers links & information regarding careers in the Internet and traditional advertising industries. The Lowbrow Lowdown - Syndicated editorial column on the effects of marketing and advertising on culture, society and our daily lives. AdRants - Weblog featuring news and musings on the oddities and wonders of the advertising industry.
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